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Envelope-to: horilal@images-bd.com
Delivery-date: Fri, 12 Dec 2025 00:02:42 -0500
From: "WhatsApp for Business" <no-reply@messaging.metamail.com>
To: <horilal@images-bd.com>
Subject: End-of-year performance: Maximize messaging impact
Date: Thu, 11 Dec 2025 23:02:00 -0600
MIME-Version: 1.0
Reply-To: "WhatsApp for Business" <reply-fec917737d640475-17_HTML-364868194-515011136-2544@messaging.metamail.com>
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What’s new for you from WhatsApp for Business

Your year-end performance review is approaching—how did your customer engagement campaigns measure up? WhatsApp is here to help you discover actionable best practices to benchmark your messaging performance, optimize your outreach, and drive real business results.

Explore our latest resources, expert insights, and inspiring success stories to level up your strategy and grow the business results you value most.

Enterprise Insights

Achieving business success with business messaging measurement

You can’t report performance that you can’t measure effectively. Discover actionable best practices for monitoring and optimizing your business messaging in this Forrester Consulting study commissioned by Meta. Access the data-backed framework today to measure and monitor sustainable growth:

- Compare WhatsApp and your communication channels to identify performance strengths and gaps
- Optimize engagement with historical and live data
- Track all customer touchpoints to reveal your conversion and loyalty drivers

[Get the study](https://business.whatsapp.com/resources/resource-library/business-messaging-measurement-forrester?content_id=s0NiwRFlkAKiSac)

Small Business Tips

Maximizing seasonal campaigns with year-end sales tips

The final sales of the year are almost complete. Are your campaigns on track to reach performance goals? Impact end-of-year sales with these ad best practices for seasonal campaigns. Discover how to make ads work for your business to boost sales and connect with customers:

- Identify key performance indicators to monitor live campaigns
- Use a model timeline designed for peak seasonal sales
- Get guidance on post-campaign learnings and optimizations for future performance

[Discover Best Practices](https://business.whatsapp.com/resources/resource-library/maximize-seasonal-campaigns-whatsapp-business-app?content_id=ejQMqmfwAeWJbvm)

Stories to inspire your success

See how businesses like yours are transforming customer engagement, driving conversions, and improving ROI with the help of WhatsApp for Business.

Enterprise

Growing your customer base with conversational marketing

Looking to drive sustainable audience growth and engagement? Hit show Shark Tank Mexico invited viewers to engage directly through marketing messages and ads that click to WhatsApp. As a result, Shark Tank expanded its subscriber base, collected marketing consent, and transformed clicks into measurable business growth.

[Learn their strategy](https://business.whatsapp.com/resources/success-stories/shark-tank-mexico?content_id=cpuh49bsaDUDdzu)

Small Business

Growing holiday sales 3X with ads that click to WhatsApp

A shift in ad strategy today can multiply next season’s business results. Quattro Bistro Lonavala used ads that click to WhatsApp to personally connect with tourists and customize dining experiences. As a result, they achieved three times the sales growth compared to the previous year.

[Learn their strategy](https://business.whatsapp.com/resources/success-stories/quattro-bistro-lonavala?content_id=nEuEgq84hPhCep8)

There's always more to explore

To see what’s new any time, check out our WhatsApp for Business resource library.

[Explore resources](https://business.whatsapp.com/resources/resource-library?content_id=lihnphy8poXwTe1)

WhatsApp
for Business

WhatsApp for Business

[Instagram](https://www.instagram.com/whatsappforbusiness/)
[Facebook](https://www.facebook.com/WhatsAppBiz)
[Linkedin](https://www.linkedin.com/showcase/whatsapp-business/?trk=affiliated-pages)
You are receiving this email from the WhatsApp Business Platform team. To stop receiving emails like this, [unsubscribe here](https://www.facebook.com/business/unsubscribe/?eid=0e7370f7d7d2b92674d21df690e1d97d&cid=1032565187364841&source=mc).

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<div class="preheader" style="font-size: 1px; display: none !important;">See how top brands are measuring and optimizing messaging to maximize year-end ROI.</div>
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 &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj;
 &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &#847;&zwnj; &shy; &shy; &shy; &shy; &nbsp;</div><div style="font-size:0; line-height:0;"><img src="https://click.messaging.metamail.com/open.aspx?ffcb10-fec917737d640475-fe281576736d047b701072-fe3811717064057c741776-ff971577-fe1e1776716c0275741d74-ff3016757160&d=100217&bmt=0" width="1" height="1" alt=""></div><div style="background-color:#FFFFFF;background-position:center center;background-size:auto;background-repeat:repeat;" id="main"><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#EEEEEE;width:100%;" class="section"><tr><td align="center">
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<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr><td class="hide-on-mobile img-container" style="display: none; font-size: 0px; padding: 0px 50px 0px 50px; word-break: break-word; text-align: center;" align="center"><div style="margin:0 auto;"><a href="https://click.messaging.metamail.com/?qs=88c99a8dd50c132035318fb46d2b99993a7656d4983940cc56a80818234dbb87fb1fd348255b8fb9642f58559ab23e62dfcbf066892e3f012efa5fbbf00f2555" target="_blank" style="text-decoration: none; color: #25D366;"><img alt height="auto" width="700" src="https://client-data.knak.io/production/email_assets/5e501bf6edcaa/1acnuQPD8uwdhCACgaBnIkryoESOoDiVj1SbhdOm.png?utm_source=email:6939bcae8b3a3" style="border:none;outline:none;text-decoration:none;height:auto;width:100%;font-size:13px;display:block;"></a></div></td></tr><tr>
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<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#EEEEEE;width:100%;" class="section"><tr><td align="center"><div role="none"><div style="background:#FFFFFF;background-color:#FFFFFF;margin:0 auto;max-width:800px;"><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#FFFFFF;width:100%;"><tr><td style="font-size:0px;padding:0px 0px 0px 0px;text-align:center;vertical-align:top;" class="block-grid"><div class="mj-column-per-100 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr><td class="padding-25px-80px-10px-80px text-container" style="font-size:0px;padding:30px 25px 10px 25px;word-break:break-word;mso-padding-alt:25px 80px 10px 80px;text-align:left;"><div class="links-25D366-underline">
<div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:34px;font-weight:normal;letter-spacing:none;line-height:1.2;text-align:left;mso-line-height-alt:2.563em;color:#222222;"><p style="margin: 0 0 0px 0;"><span style="color: rgb(37, 211, 102);">What’s new for you</span> from WhatsApp for Business</p></div></div></td></tr><tr><td class="padding-15px-80px-27px-80px text-container" style="font-size:0px;padding:15px 25px 15px 25px;word-break:break-word;mso-padding-alt:15px 80px 27px 80px;text-align:left;"><div class="links-25D366-underline-bold"><div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:14px;font-weight:normal;letter-spacing:none;line-height:1.4;text-align:left;mso-line-height-alt:1.25em;color:#222222;">
<p style="margin: 0 0 0px 0;">Your year-end performance review is approaching—how did your customer engagement campaigns measure up? WhatsApp is here to help you discover actionable best practices to benchmark your messaging performance, optimize your outreach, and drive real business results.</p><p style="margin: 0 0 0px 0;">&nbsp;</p><p style="margin: 0 0 0px 0;">Explore our latest resources, expert insights, and inspiring success stories to level up your strategy and grow the business results you value most.</p><p style="margin: 0 0 0px 0;">&nbsp;</p></div></div></td></tr></table></div></td></tr></table></div></div></td></tr></table>
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<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%"><tr><td style="background-color:#FFFFFF;line-height:0;font-size:0;direction:ltr;border-radius:0px;"><div class="mj-column-per-40 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr>
<td class="padding-0px-0px-0px-80px img-container" style="font-size:0px;padding:10px 20px 0px 20px;word-break:break-word;mso-padding-alt:0px 0px 0px 80px;text-align:left;"><div style="margin:0 auto 0 0;"><a href="https://click.messaging.metamail.com/?qs=88c99a8dd50c13200b8fee94101450af60435a8f40469d137e077c072ed70e1d323678ad930bc06700fd95b9363149f51e8ccbb0b32c223826e87e540d259cc0" target="_blank" style="text-decoration: none; color: #25D366;"><img alt height="auto" width="240" src="https://client-data.knak.io/production/email_assets/5e501bf6edcaa/hwisVmO3uKwnp0bITJcZz28VKQESaJPXecZu450a.jpg?utm_source=email:6939bcae8b3a3" style="border:none;border-radius:20px;outline:none;text-decoration:none;height:auto;width:100%;font-size:13px;display:block;"></a></div></td></tr></table></div>
<div class="mj-column-per-60 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr><td class="padding-0px-80px-10px-50px text-container" style="font-size:0px;padding:30px 25px 0px 25px;word-break:break-word;mso-padding-alt:0px 80px 10px 50px;text-align:left;"><div class="links-25D366-underline"><div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:20px;font-weight:normal;letter-spacing:none;line-height:1.2;text-align:left;mso-line-height-alt:1.5em;color:#222222;"><p style="margin: 0 0 0px 0;"><strong>
<span style="font-size: 16px; color: rgb(37, 211, 102);">Enterprise Insights</span></strong></p><p style="margin: 0 0 0px 0;">Achieving business success with business messaging measurement</p></div></div></td></tr><tr><td class="padding-10px-80px-0px-50px text-container" style="font-size:0px;padding:10px 25px 0px 25px;word-break:break-word;mso-padding-alt:10px 80px 0px 50px;text-align:left;"><div class="links-25D366-underline"><div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:14px;font-weight:normal;letter-spacing:none;line-height:1.4;text-align:left;mso-line-height-alt:1.25em;color:#222222;">
<p style="margin: 0 0 0px 0;">You can’t report performance that you can’t measure effectively. Discover actionable best practices for monitoring and optimizing your business messaging in this Forrester Consulting study commissioned by Meta. Access the data-backed framework today to measure and monitor sustainable growth:</p><ul class="ul-0fbbfb70-d6c3-11f0-af50-655fc47df56d" style="display: block; margin-top: 0px; margin-bottom: 0px; padding-left: 40px; list-style-type: disc; mso-para-margin-left: 40px;"><li style="padding-left: 0px; margin-left: 0px; margin-top: 14px; margin-bottom: 0px;">Compare WhatsApp and your communication channels to identify performance strengths and gaps</li>
<li style="padding-left: 0px; margin-left: 0px; margin-bottom: 0px;">Optimize engagement with historical and live data</li><li style="padding-left: 0px; margin-left: 0px; margin-bottom: 14px;">Track all customer touchpoints to reveal your conversion and loyalty drivers</li></ul><div style="display: none;">&nbsp;</div></div></div></td></tr><tr><td valign="middle" class="padding-7px-80px-57px-50px button-container" style="font-size:0px;padding:10px 25px 50px 25px;word-break:break-word;mso-padding-alt:7px 80px 57px 50px;text-align:left;"><div> 
<a href="https://click.messaging.metamail.com/?qs=88c99a8dd50c13200b8fee94101450af60435a8f40469d137e077c072ed70e1d323678ad930bc06700fd95b9363149f51e8ccbb0b32c223826e87e540d259cc0" style="display: inline-block; width: auto; background: #103928; color: #25D366; font-family: 'Helvetica Neue', sans-serif, Helvetica, Arial; font-size: 16px; font-weight: normal; line-height: 1.4; margin: 0; text-align: center; text-decoration: none; text-transform: none; padding: 13px 30px 13px 30px; mso-padding-alt: 0px; border-radius: 25px; mso-border-alt: none; box-sizing: border-box;" target="_blank" width="157">Get the study </a></div></td></tr></table></div></td></tr></table></td></tr></table></div></div></td></tr></table>
<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#EEEEEE;width:100%;" class="section"><tr><td align="center"><div role="none"><div style="background:#FFFFFF;background-color:#FFFFFF;margin:0 auto;max-width:800px;"><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#FFFFFF;width:100%;"><tr><td style="font-size:0px;padding:0px 0px 0px 0px;text-align:center;vertical-align:top;mso-padding-alt:0px 0px 0px 0px;" class="block-grid"><div class="mj-column-per-40 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr><td class="padding-0px-0px-0px-80px img-container" style="font-size:0px;padding:10px 20px 0px 20px;word-break:break-word;mso-padding-alt:0px 0px 0px 80px;text-align:left;"><div style="margin:0 auto 0 0;"><a href="https://click.messaging.metamail.com/?qs=88c99a8dd50c13207139bd37bf48925879aadd8d5bfaaf3b594a6c392859aeaa3e47f6776116ff01e1c25f5fa2d3c6bc719207a429a0cf350f665034fba5c210" target="_blank" style="text-decoration: none; color: #25D366;">
<img alt height="auto" width="240" src="https://client-data.knak.io/production/email_assets/5e501bf6edcaa/aEFwUj8KhAwvziaEhWoPRZeghNMCt7BkpbSNmGD5.jpg?utm_source=email:6939bcae8b3a3" style="border:none;border-radius:20px;outline:none;text-decoration:none;height:auto;width:100%;font-size:13px;display:block;"></a></div></td></tr></table></div><div class="mj-column-per-60 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr>
<td class="padding-0px-80px-10px-50px text-container" style="font-size:0px;padding:30px 25px 0px 25px;word-break:break-word;mso-padding-alt:0px 80px 10px 50px;text-align:left;"><div class="links-25D366-underline"><div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:20px;font-weight:normal;letter-spacing:none;line-height:1.2;text-align:left;mso-line-height-alt:1.5em;color:#222222;"><p style="margin: 0 0 0px 0;"><strong><span style="font-size: 16px; color: rgb(37, 211, 102);">Small Business Tips</span></strong></p><p style="margin: 0 0 0px 0;">Maximizing seasonal campaigns with year-end sales tips</p></div></div></td></tr><tr>
<td class="padding-10px-80px-0px-50px text-container" style="font-size:0px;padding:10px 25px 0px 25px;word-break:break-word;mso-padding-alt:10px 80px 0px 50px;text-align:left;"><div class="links-25D366-underline"><div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:14px;font-weight:normal;letter-spacing:none;line-height:1.4;text-align:left;mso-line-height-alt:1.25em;color:#222222;"><p style="margin: 0 0 0px 0;">The final sales of the year are almost complete. Are your campaigns on track to reach performance goals? Impact end-of-year sales with these ad best practices for seasonal campaigns. Discover how to make ads work for your business to boost sales and connect with customers:</p>
<ul class="ul-0fbf2fc0-d6c3-11f0-af50-655fc47df56d" style="display: block; margin-top: 0px; margin-bottom: 0px; padding-left: 40px; list-style-type: disc; mso-para-margin-left: 40px;"><li style="padding-left: 0px; margin-left: 0px; margin-top: 14px; margin-bottom: 0px;">Identify key performance indicators to monitor live campaigns</li><li style="padding-left: 0px; margin-left: 0px; margin-bottom: 0px;">Use a model timeline designed for peak seasonal sales</li><li style="padding-left: 0px; margin-left: 0px; margin-bottom: 14px;">Get guidance on post-campaign learnings and optimizations for future performance</li></ul><div style="display: none;">&nbsp;</div></div></div></td></tr><tr>
<td valign="middle" class="padding-10px-80px-26px-50px button-container" style="font-size:0px;padding:10px 25px 26px 25px;word-break:break-word;mso-padding-alt:10px 80px 26px 50px;text-align:left;"><div> <a href="https://click.messaging.metamail.com/?qs=88c99a8dd50c13207139bd37bf48925879aadd8d5bfaaf3b594a6c392859aeaa3e47f6776116ff01e1c25f5fa2d3c6bc719207a429a0cf350f665034fba5c210" style="display: inline-block; width: auto; background: #103928; color: #25D366; font-family: 'Helvetica Neue', sans-serif, Helvetica, Arial; font-size: 16px; font-weight: normal; line-height: 1.4; margin: 0; text-align: center; text-decoration: none; text-transform: none; padding: 13px 30px 13px 30px; mso-padding-alt: 0px; border-radius: 25px; mso-border-alt: none; box-sizing: border-box;" target="_blank" width="231">Discover Best Practices </a></div></td></tr></table></div></td></tr>
</table></div></div></td></tr></table><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#EEEEEE;width:100%;" class="section"><tr><td align="center"><div role="none"><div style="margin:0 auto;max-width:800px;"><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;"><tr><td style="font-size:0px;padding:0px;text-align:center;vertical-align:top;" class="block-grid">
<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%"><tr><td style="background-color:#FFFFFF;line-height:0;font-size:0;direction:ltr;"><div class="mj-column-per-100 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr><td style="font-size:0px;padding:10px 25px;word-break:break-word;text-align:center;">
<table width="100%" role="none" border="0" cellpadding="0" cellspacing="0" style="border-top:solid 1px #AAAAAA;font-size:0;display:inline-block;text-align:center;line-height:0;"><tr><td height="0" style="height:0;line-height:0;">&nbsp;</td></tr></table></td></tr></table></div></td></tr></table></td></tr></table></div></div></td></tr></table><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#EEEEEE;width:100%;" class="section"><tr><td align="center"><div role="none"><div style="background:#FFFFFF;background-color:#FFFFFF;margin:0 auto;max-width:800px;"><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#FFFFFF;width:100%;"><tr><td style="font-size:0px;padding:0px 0px 0px 0px;text-align:center;vertical-align:top;mso-padding-alt:0px 80px 0px 80px;" class="block-grid padding-0px-80px-0px-80px"><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%"><tr><td style="background-color:transparent;line-height:0;font-size:0;direction:ltr;border-radius:0;"><div class="mj-column-per-100 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr><td valign="top" style="font-size:0px;padding:0px 10px 0px 10px;word-break:break-word;text-align:center;"><div style="width:100%;max-width:100%;background:#FFFFFF;border-radius:0px;padding:0px;box-sizing:border-box;margin:0 auto;" class="movable-ink-embed-code">
<img alt="Display images to show real-time content" style="border: 0; display: block;" border="0" src="https://www.movable-ink-3632.com/p/rp/244f1d91778e2f0c.png?mi_u=%3Ctext%20field-in-table%3D%E2%80%9Cad_account_id%E2%80%9D%2F%3E&user_locale=en_US" /></div></td></tr><tr><td valign="top" style="font-size:0px;padding:0px 10px 0px 10px;word-break:break-word;text-align:center;"><div style="width:100%;max-width:100%;background:#FFFFFF;border-radius:0px;padding:0px;box-sizing:border-box;margin:0 auto;" class="movable-ink-embed-code"><a href="https://click.messaging.metamail.com/?qs=88c99a8dd50c1320e8916b40c504812e896fe2ca5b1d8200658eb9a132aba023d031bcac80a22bca5994de468031b0575aae704910f272f593b6cd7e89e812e0" style="display: block">
<img alt="Display images to show real-time content" style="border: 0; display: block;" border="0" src="https://www.movable-ink-3632.com/p/rp/9800e78f4f35395e.png?mi_u=%3Ctext%20field-in-table%3D%E2%80%9Cad_account_id%E2%80%9D%2F%3E&user_locale=en_US" /></a></div></td></tr><tr><td valign="top" style="font-size:0px;padding:0px 10px 0px 10px;word-break:break-word;text-align:center;"><div style="width:100%;max-width:100%;background:#FFFFFF;border-radius:0px;padding:0px;box-sizing:border-box;margin:0 auto;" class="movable-ink-embed-code"><a href="https://click.messaging.metamail.com/?qs=88c99a8dd50c13209ee7f6351345cead937d856987e37002e1f95c95493980eae70a9c9c751de21abc68573efde140c1a86a9ba2f3b4661f89bbb5ade5c17a09" style="display: block">
<img alt="Display images to show real-time content" style="border: 0; display: block;" border="0" src="https://www.movable-ink-3632.com/p/rp/c4b9fb91131f8926.png?mi_u=%3Ctext%20field-in-table%3D%E2%80%9Cad_account_id%E2%80%9D%2F%3E&user_locale=en_US" /></a></div></td></tr></table></div></td></tr></table></td></tr></table></div></div></td></tr></table><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#EEEEEE;width:100%;" class="section"><tr><td align="center"><div role="none"><div style="background:#FFFFFF;background-color:#FFFFFF;margin:0 auto;max-width:800px;"><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#FFFFFF;width:100%;"><tr><td style="font-size:0px;padding:0px 0px 0px 0px;text-align:center;vertical-align:top;" class="block-grid"><div class="mj-column-per-100 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;">
<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr><td style="font-size:0px;padding:10px 25px;word-break:break-word;text-align:center;"><table width="100%" role="none" border="0" cellpadding="0" cellspacing="0" style="border-top:solid 1px #AAAAAA;font-size:0;display:inline-block;text-align:center;line-height:0;"><tr><td height="0" style="height:0;line-height:0;">&nbsp;</td></tr></table></td></tr><tr><td class="padding-25px-80px-10px-80px text-container" style="font-size:0px;padding:30px 25px 10px 25px;word-break:break-word;mso-padding-alt:25px 80px 10px 80px;text-align:left;"><div class="links-25D366-underline">
<div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:34px;font-weight:normal;letter-spacing:none;line-height:1.2;text-align:left;mso-line-height-alt:2.563em;color:#222222;"><p style="margin: 0 0 0px 0;">Stories to <span style="color: rgb(37, 211, 102);">inspire your success</span></p></div></div></td></tr><tr><td class="padding-15px-80px-27px-80px text-container" style="font-size:0px;padding:15px 25px 15px 25px;word-break:break-word;mso-padding-alt:15px 80px 27px 80px;text-align:left;"><div class="links-25D366-underline-bold"><div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:14px;font-weight:normal;letter-spacing:none;line-height:1.4;text-align:left;mso-line-height-alt:1.25em;color:#222222;">
<p style="margin: 0 0 0px 0;">See how businesses like yours are transforming customer engagement, driving conversions, and improving ROI with the help of WhatsApp for Business.</p><p style="margin: 0 0 0px 0;">&nbsp;</p></div></div></td></tr></table></div></td></tr></table></div></div></td></tr></table><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#EEEEEE;width:100%;" class="section"><tr><td align="center"><div role="none"><div style="background:#FFFFFF;background-color:#FFFFFF;margin:0 auto;max-width:800px;"><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#FFFFFF;width:100%;"><tr><td style="font-size:0px;padding:0px;text-align:center;vertical-align:top;" class="block-grid"><div class="mj-column-per-40 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;">
<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr><td class="padding-0px-0px-0px-80px img-container" style="font-size:0px;padding:10px 20px 0px 20px;word-break:break-word;mso-padding-alt:0px 0px 0px 80px;text-align:left;"><div style="margin:0 auto 0 0;"><a href="https://click.messaging.metamail.com/?qs=88c99a8dd50c1320f94bcdb4fd82b878c7c9e0ebc337ac86728c76e2387d44aef3d8e5eb7c9ccbb3ef89a80afd95b1b623ce06c40d2044af59531df1190fff01" target="_blank" style="text-decoration: none; color: #25D366;"><img alt height="auto" width="240" src="https://client-data.knak.io/production/email_assets/5e501bf6edcaa/7DlaP6evTCSJnnYWCJLruARRIdBbOSUt6Adv70FL.jpg?utm_source=email:6939bcae8b3a3" style="border:none;border-radius:20px;outline:none;text-decoration:none;height:auto;width:100%;font-size:13px;display:block;"></a></div></td></tr></table>
</div><div class="mj-column-per-60 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr><td class="padding-0px-80px-10px-50px text-container" style="font-size:0px;padding:30px 25px 0px 25px;word-break:break-word;mso-padding-alt:0px 80px 10px 50px;text-align:left;"><div class="links-25D366-underline"><div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:17px;font-weight:normal;letter-spacing:none;line-height:1.2;text-align:left;mso-line-height-alt:1.25em;color:#222222;">
<p style="margin: 0 0 0px 0;"><strong><span style="font-size: 17px; color: rgb(37, 211, 102);">Enterprise</span></strong></p><p style="mso-line-height-alt: 1.5em; margin: 0 0 0px 0;"><span style="font-size: 20px;">Growing your customer base with conversational marketing</span></p></div></div></td></tr><tr><td class="padding-1px-80px-20px-50px text-container" style="font-size:0px;padding:10px 25px 20px 25px;word-break:break-word;mso-padding-alt:1px 80px 20px 50px;text-align:left;"><div class="links-25D366-underline"><div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:14px;font-weight:normal;letter-spacing:none;line-height:1.4;text-align:left;mso-line-height-alt:1.25em;color:#222222;">
<p style="margin: 0 0 0px 0;">Looking to drive sustainable audience growth and engagement? Hit show Shark Tank Mexico invited viewers to engage directly through marketing messages and ads that click to WhatsApp. As a result, Shark Tank expanded its subscriber base, collected marketing consent, and transformed clicks into measurable business growth.</p></div></div></td></tr><tr><td valign="middle" class="padding-5px-80px-57px-50px button-container" style="font-size:0px;padding:10px 25px 50px 25px;word-break:break-word;mso-padding-alt:5px 80px 57px 50px;text-align:left;"><div> 
<a href="https://click.messaging.metamail.com/?qs=88c99a8dd50c1320f94bcdb4fd82b878c7c9e0ebc337ac86728c76e2387d44aef3d8e5eb7c9ccbb3ef89a80afd95b1b623ce06c40d2044af59531df1190fff01" style="display: inline-block; width: auto; background: #103928; color: #25D366; font-family: 'Helvetica Neue', sans-serif, Helvetica, Arial; font-size: 16px; font-weight: normal; line-height: 1.4; margin: 0; text-align: center; text-decoration: none; text-transform: none; padding: 13px 30px 13px 30px; mso-padding-alt: 0px; border-radius: 25px; mso-border-alt: none; box-sizing: border-box;" target="_blank" width="199">Learn their strategy </a></div></td></tr></table></div></td></tr></table></div></div></td></tr></table>
<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#EEEEEE;width:100%;" class="section"><tr><td align="center"><div role="none"><div style="background:#FFFFFF;background-color:#FFFFFF;margin:0 auto;max-width:800px;"><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#FFFFFF;width:100%;"><tr><td style="font-size:0px;padding:0px;text-align:center;vertical-align:top;" class="block-grid"><div class="mj-column-per-40 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr><td class="padding-0px-0px-0px-80px img-container" style="font-size:0px;padding:10px 20px 0px 20px;word-break:break-word;mso-padding-alt:0px 0px 0px 80px;text-align:left;"><div style="margin:0 auto 0 0;"><a href="https://click.messaging.metamail.com/?qs=88c99a8dd50c1320881a2138fe29f18845d314cbb0c16120c476eb31ad2009d0257ba21e528fca3bd561c20183d18b3563d5ce8bb7cbdd8d398355b0636e3443" target="_blank" style="text-decoration: none; color: #25D366;">
<img alt height="auto" width="240" src="https://client-data.knak.io/production/email_assets/5e501bf6edcaa/HlJKaqyPlk5mMYz06IIpECOZpb5urHla2AKP5vT7.jpg?utm_source=email:6939bcae8b3a3" style="border:none;border-radius:20px;outline:none;text-decoration:none;height:auto;width:100%;font-size:13px;display:block;"></a></div></td></tr></table></div><div class="mj-column-per-60 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr>
<td class="padding-0px-80px-10px-50px text-container" style="font-size:0px;padding:30px 25px 0px 25px;word-break:break-word;mso-padding-alt:0px 80px 10px 50px;text-align:left;"><div class="links-25D366-underline"><div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:17px;font-weight:normal;letter-spacing:none;line-height:1.4;text-align:left;mso-line-height-alt:1.5em;color:#222222;"><p style="margin: 0 0 0px 0;"><strong><span style="font-size: 17px; color: rgb(37, 211, 102);">Small Business</span></strong></p><p style="mso-line-height-alt: 1.75em; margin: 0 0 0px 0;"><span style="font-size: 20px;">Growing holiday sales 3X with ads that click to WhatsApp<br></span></p></div></div></td></tr><tr>
<td class="padding-1px-80px-20px-50px text-container" style="font-size:0px;padding:10px 25px 20px 25px;word-break:break-word;mso-padding-alt:1px 80px 20px 50px;text-align:left;"><div class="links-25D366-underline"><div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:14px;font-weight:normal;letter-spacing:none;line-height:1.4;text-align:left;mso-line-height-alt:1.25em;color:#222222;"><p style="margin: 0 0 0px 0;">A shift in ad strategy today can multiply next season’s business results. Quattro Bistro Lonavala used ads that click to WhatsApp to personally connect with tourists and customize dining experiences. As a result, they achieved three times the sales growth compared to the previous year.</p></div></div></td></tr><tr>
<td valign="middle" class="padding-3px-80px-12px-50px button-container" style="font-size:0px;padding:10px 25px 50px 25px;word-break:break-word;mso-padding-alt:3px 80px 12px 50px;text-align:left;"><div> <a href="https://click.messaging.metamail.com/?qs=88c99a8dd50c1320881a2138fe29f18845d314cbb0c16120c476eb31ad2009d0257ba21e528fca3bd561c20183d18b3563d5ce8bb7cbdd8d398355b0636e3443" style="display: inline-block; width: auto; background: #103928; color: #25D366; font-family: 'Helvetica Neue', sans-serif, Helvetica, Arial; font-size: 16px; font-weight: normal; line-height: 1.4; margin: 0; text-align: center; text-decoration: none; text-transform: none; padding: 13px 30px 13px 30px; mso-padding-alt: 0px; border-radius: 25px; mso-border-alt: none; box-sizing: border-box;" target="_blank" width="199">Learn their strategy </a></div></td></tr></table></div></td></tr></table></div></div></td></tr></table><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#EEEEEE;width:100%;" class="section"><tr><td align="center"><div role="none"><div style="background:#FFFFFF;background-color:#FFFFFF;margin:0 auto;max-width:800px;"><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#FFFFFF;width:100%;"><tr><td style="font-size:0px;padding:0px;text-align:center;vertical-align:top;" class="block-grid">
<div class="mj-column-per-100 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr><td class="padding-25px-80px-10px-80px text-container" style="font-size:0px;padding:30px 25px 10px 25px;word-break:break-word;mso-padding-alt:25px 80px 10px 80px;text-align:left;"><div class="links-25D366-underline">
<div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:34px;font-weight:normal;letter-spacing:none;line-height:1.2;text-align:left;mso-line-height-alt:2.563em;color:#25D366;"><p style="margin: 0 0 0px 0;"><span style="color: rgb(37, 211, 102);"><span style="color: rgb(17, 27, 33);">There's always </span>more to explore</span></p></div></div></td></tr><tr><td class="padding-15px-80px-27px-80px text-container" style="font-size:0px;padding:15px 25px 15px 25px;word-break:break-word;mso-padding-alt:15px 80px 27px 80px;text-align:left;"><div class="links-25D366-underline-bold">
<div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:14px;font-weight:normal;letter-spacing:none;line-height:1.4;text-align:left;mso-line-height-alt:1.25em;color:#222222;"><p style="margin: 0 0 0px 0;">To see what’s new any time, check out our WhatsApp for Business resource library.</p></div></div></td></tr></table></div></td></tr></table></div></div></td></tr></table><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#EEEEEE;width:100%;" class="section"><tr><td align="center"><div role="none"><div style="background:#FFFFFF;background-color:#FFFFFF;margin:0 auto;max-width:800px;"><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#FFFFFF;width:100%;"><tr><td style="font-size:0px;padding:0px 0px 0px 0px;text-align:center;vertical-align:top;" class="block-grid">
<div class="mj-column-per-100 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-radius:0px;vertical-align:top;" width="100%"><tr><td valign="middle" class="padding-10px-80px-40px-80px button-container" style="font-size:0px;padding:10px 25px 30px 25px;word-break:break-word;mso-padding-alt:10px 80px 40px 80px;text-align:left;"><div> 
<a href="https://click.messaging.metamail.com/?qs=88c99a8dd50c13208561ee1a71585e7ad304df6ff472c29d2c87440bc06808f8d30d2247196d3185aabbc2ab52fea23494820d99e6aa9924f26d41f7b2f03d83" style="display: inline-block; width: auto; background: #103928; color: #25D366; font-family: 'Helvetica Neue', sans-serif, Helvetica, Arial; font-size: 16px; font-weight: normal; line-height: 1.4; margin: 0; text-align: left; text-decoration: none; text-transform: none; padding: 13px 30px 13px 30px; mso-padding-alt: 0px; border-radius: 25px; mso-border-alt: none; box-sizing: border-box;" target="_blank" width="188">Explore resources </a></div></td></tr></table></div></td></tr></table></div></div></td></tr></table>
<table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#EEEEEE;width:100%;" class="section"><tr><td align="center"><div style="background:#103928;background-color:#103928;margin:0 auto;max-width:800px;"><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="background-color:#103928;width:100%;"><tr><td style="font-size:0px;padding:0px 0px 30px 0px;text-align:center;vertical-align:top;" class="block-grid"><div class="mj-column-per-50 mj-outlook-group-fix" style="font-size:0px;text-align:left;direction:ltr;display:inline-block;vertical-align:top;width:100%;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%"><tr><td style="border-radius:0px;vertical-align:top;padding:0 25px 0 25px;"><table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%"><tr><td class="hide-on-mobile text-container" style="display: none; font-size: 0px; padding: 40px 0px 10px 69px; word-break: break-word; text-align: left;" align="left"><div class="links-25D366-underline">
<div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:27px;font-weight:normal;letter-spacing:none;line-height:1.4;text-align:left;mso-line-height-alt:2.375em;color:#000000;"><p style="margin: 0 0 0px 0;"><span style="color: rgb(37, 211, 102);">WhatsApp<br>for Business</span></p></div></div></td></tr><tr><td class="hide-on-desktop text-container" style="display: block; font-size: 0px; padding: 30px 0px 0px 5px; word-break: break-word; text-align: left;" align="left"><div class="links-25D366-underline"><div style="font-family:'Helvetica Neue', sans-serif, Helvetica, Arial;font-size:24px;font-weight:normal;letter-spacing:none;line-height:1.4;text-align:left;mso-line-height-alt:2.125em;color:#000000;"><p style="margin: 0 0 0px 0;">
<span style="font-size: 24px; color: rgb(37, 211, 102);">WhatsApp&nbsp;for Business</span></p></div></div></td></tr><tr><td style="font-size:0px;padding:0 0 0 0;word-break:break-word;"><div style="line-height:5px;height:5px;mso-line-height-alt:10px;" class="height-10px line-height-10px">&nbsp;</div></td></tr><tr><td><table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;" class="section"><tr><td align="center" style="font-size:0px;text-align:center;vertical-align:top;padding:0px;word-break:break-word;">
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